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Indian Secrets
Naming, Branding,
Package Designing
Europe, Middle East, India
Food Branding /
Spice Branding

The Project

Where there arises, a necessity for the expansion of business, the very first step should be to make sure if the branding has been adequate or else, you would need to get it branded effectively so as to reach multitudes.

India, known as the Home of Spices, had been the chief exporter of the same right from the reign of Mughal emperors and this aspect fascinated many foreign traders due to which they came to India to explore its trading secrets. The name "Indian Secrets" has been derived from this rich heritage of Indian trade of spices.

Colour pallete
Colour Approach

Premium Range

Elegant & Strong

The chosen minimalist and eye-catching colours have been finalized so as to suit the product range.


We were approached by this new exciting project that deals with spices and condiments and they were in need of an eye-catching name for their range of products. The name was supposed to be innovative and memorable at the same time which represents the product line adeptly.

  • Minimalist usages
  • Must be relatable to a global audience
  • Must directly represent the product’s premium quality and organic nature

Our Approach

We accepted the challenge quite positively and came up with a few thoughtful suggestions.