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client
Herbcels
services
Package Design,
Branding
Location
Qatar, Brazil, Africa
category
Package Designing

The Project

A premium cosmetic brand that targets a global audience with a variety of products approached us for different kinds of package designs. We travelled across the country to meet different printers and did conduct an intensive research for about two months during which we could develop several innovative options. Finally we decided to associate with world-renowned printers PRAGATI and as a result of which we could bring out our ideas in perfect forms.

As a result of our creative team's collective effort, a variety of cosmetic products including APHROBEEZ, RADIANT DAY CREAM, BODY SHOWER GEL, MOISTURIZING BODY LOTION, BODY CREAM, HAIR SHAMPOO, HAIR GEL etc. came out as worthy of special attention.

Challenge

The most important of all was the choice of colours. The colours chosen had to be in perfect sync with the premium product category.

  • Must be attractive
  • Premium pastel shades were preferred
  • Minimalist designs

Our Approach

We were focused so as to bring in a rich and premium feel in the overall package style and visual appeal. We had to study the likes and dislikes of the premium category of audience so as to please them with accurate and adequate amount of attention to detail.